12% of men prefer cars to women

According to a new survey by Volvo and Brainwave monitoring specialists, just over 12% of men think that some cars actually look better than women.

The study used EEG (electroencephalogram) technology to measure the brain activity when performing their research. They then processed the electronic brain signals of the men to measure the effect of great car designs on the human mind.

In the interest of comparing the opposite sex and keeping us men from looking like pigs, the women also compared great car design to a some hunky men. However the results were very surprising. Over a third of females actually rated impressive car images over a good looking bloke. Does this really mean women are bigger petrol heads that us men?

It also seems there is a gender divide on how humans rank the importance of cars and crying babies. The women recorded double the emotion of men towards pictures of teary toddlers.

However if you need that boost in self-esteem, it appears that 74% of men feel much more confident in themselves when behind the wheel of a sexy car, while 60% of woman feel more confident and empowered when they're driving a striking motor.

Volvo's vice president said:

"This survey finally proves what we’ve always suspected. Beautiful car design can elicit strong emotional responses ranging from a positive frame of mind to a sense of empowerment."

Now we know that most of us get excited by the though of rare and exiting cars, but the question is, how would you feel when behind the wheel of your dream car?